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About

I’m a graphic designer and brand strategist, Site de Artista co-founder, member of Coletivo Digital and co-creator of Maracatu.org.br project. My study and practice go through typography, photography, geometry, gestalt, golden ratio, optics, art history and pop culture. I make professional communication for your establishment, project and/or product.

Skills

Design / Branding
I do graphic design since 2005, I developed myself as a Brand Creator and Branding Consultant. Today I think about strategies for companies applying my knowledge and experience in all types of media. I have a special affection for t-shirts, banners, posters, folders and packaging with very original visual identities. See my Portfolio below.

HTML / CSS / Git
With technical training by Senac-SP, I entered the Web before the CMS era, before YouTube existed. So, I know how to build internet pages from scratch and I know how to mess with servers to save websites that have been cracked. Today I provide advice to people and companies that want websites and Virtual Stores with results and professionalism.

WordPress Specialist
I’ve been a fan of WP since 2007, passion at first sight. I participated in WordCamp Curitiba 2010 and since then I have collaborated with the WordPress-BR Community. I was an organizer of the first WordCamp São Paulo in 2012 and so it was until 2015. I don’t regularly contribute with translations of the pt_BR version of Free Themes and Plugins.

Portfolio

imagens

Workshops

Since 2012 minister workshops and lectures related to my practices. I mainly talk about WordPress, the Internet and it’s history. I have now spent more time organizing a model approach to making Design more original.

Contact
Talk with me!
I already did a clown called Meleca and another called Catota, I was an assistant producer of a TV program on Futura channel, I also loaded boxes producing events and videos for a media company. I was an artisan’s apprentice and a juggler. From an early age I learned to cook with my own hands. Today I’m the father of Ian and Valentim. I’m still half nerd / half hippie! Want to know me better to work together? Write to me!

Social networks
Some Rights Reserved

Digital Culture Workshop

A workshop to present the Internet, it’s impact in real life, it’s operation and how it changed the world. Then we take a walk in Free Software that is at the root of everything and ending up talking about flexible formats of intellectual property.

Design Workshop

An introduction to Design, presenting a system of understanding and action, showing possible methods for the practice of Web Design, Graphic Design, Branding, always sustained by creativity and beauty.

Graphic Design

I am an autodidact Graphic Designer, I worked at Fasano Group. I have been directing art projects in Brasa since 2013. I try to follow a path of recognizing myself as a South American, with grimy walls in the imagination, always seeking to express Brazilianness in digitality.

Curriculum Vitae

Foto: Gabriel Barrera/StudioRGB

Diego F. Rojas

39 years, from Sao Paulo
contato@dgn.art.br

 

PRESENTATION

Graphic Designer and Brand Strategist, has been working for over 15 years in the area creating all types of graphic materials for printing, brands and packaging. He has already participated in works in various media such as videos, presentations, applications, interactive CD-ROMs and interface prototypes. He has a solid portfolio of branding and development for small and medium businesses. He was a designer at Grupo Fasano’s Graphic Design studio between 2010 and 2012.

Throughout his career, he expanded his action to Web Design and has been developing institutional websites and portals for at least 10 years, using the WordPress content manager to create them. He was a Web Designer at the Digital Culture Laboratory of the Federal University of Paraná between 2016 and 2017. Enthusiastic about free software, especially WordPress, he co-founded a company specialized in it and has participated in its community as a translator, organizer and speaker of WordCamps since 2012.

 

EDUCATION

2005 – Technical Training in Web Design by Senac – SP.

2004 – 1 year studying History at USP – University of São Paulo.

2003 – Participation in the Incubator Program of the NGO Cidade Escola Aprendiz. The objective of the program was to prepare young people for professional life in a collective way.

 

PROFESSIONAL EXPERIENCE

From January 2013 to May 2020:
Company: Brasa
Position: Co-founder, Graphic Designer and Web Designer
Since January 2013 he has led Brasa Design e Tecnologia as Executive Director working in different roles and areas. A communication company focused on WordPress that creates websites, online stores and news portals.
Website:
brasa.art.br

From February 2016 to July 2017:
Institution: UFPR – Digital Culture Lab
Position: Web Designer
As a designer at the LAB, he participated in the creation of visual identities for the projects and digital communication strategies. He led the creation of the interface of a free software of participation and digital democracy.

Website: labculturadigital.redelivre.org.br

From September 2010 to December 2012:
Company: Grupo Fasano
Position: Designer Assistant
Assistant Designer at Grupo Fasano’s Graphic Design Studio. He was part of the team, participating in all graphic projects for external and internal communication and for signage for all the gastronomic and hotel spaces of the group.

Website: fasano.com.br

From February 2003 to December 2008:
Institution: Pombas Urbanas
Position: Coordinator, Producer and Graphic Artist
He was part of the planning, production, capture and communication teams. He worked in the processes of building the visual identity of the Institute and the photographic and audiovisual documentation of the events and projects. He collaborates in project management, fundraising and in the production of events and shows. He developed some project websites for the institution.

Website: institutopombasurbanas.org.br

From July to December 2003:
Company: MV Videos
Position: Production Assistant
He was hired by the production company to work on a program for the Futura channel, called Boa Notícia. The program dealt with Third Sector projects, consisting of articles and studio interviews, conducted by journalist Gilberto Dimenstein and former soccer player Raí de Oliveira.

From July to December 2001:
Company: VIATV Communication and Culture
Position: Video Assistant
At the production company, he acted as caboman and cameraman in institutional videos and in a pilot of an Internet Program. He was a production assistant at events and participated in linear and non-linear video editing.

 

VOLUNTEER EXPERIENCE

At the moment
Since October 2007

Institution: WordPress Foundation
He has contributed sporadically with the translation of WP into Brazilian Portuguese since 2007. He participated as a speaker at WordCamp Curitiba 2010 and since then has been a member of the WordPress-BR community, having already represented it at InterConWP 2014, a specialized iMasters conference. She helped organize the second WordCamp Curitiba and the first, second and third WordCamp São Paulo between 2012 and 2014.
Website: profiles.wordpress.org/diegorojas/ | youtube.com/watch?v=-bxIBCgWvHg

 

OTHER INFORMATION

Advanced software knowledge: WordPress, OpenOffice, MS Office, GIT, Adobe Photoshop, GIMP, Adobe Illustrator, Inkscape, CorelDraw, NotePad++, Sublime, Adobe InDesign, Quark Xpress, Mozilla Firefox and Google Chrome.

Advanced language skills: HTML, CSS and the WordPress template structure.

Intermediate Knowledge: SQL, GIT and Web Management.

Basic Knowledge: PHP, JavaScript, Network Settings (Windows) and use of Free Operating System Distributions (Ubuntu, Elementary and Debian).

Languages: Advanced English – Graduated from CCAA and Proficiency schools. Advanced Spanish – Travels in Latin America and Peruvian father.